![](https://superrbimages-1fd4f.kxcdn.com/mayda/6ca61dd6-33fd-4004-b59b-49553736e336_Ben_profile_image04.png?auto=compress&fit=max&fm=webp&q=75&w=1570&h=1214)
Ben Smith
Executive Creative Director
Using all the tools to invent magical worlds for some of the most famous brands around, Ben is an AICP nominated director and multi-award-winning innovator.
With a history in product design, Ben is always looking for the most elegant way to answer any brief. Combining his creative vision, technical knowledge, and curiosity for the new, Ben loves to explore the magic found between the possible and impossible.
He is one of the chief architects of the revolutionary BLACKBIRD®, the Cannes Gold Lion winning virtual car, and is passionate about creating meaningful beauty across all platforms, from linear film to immersive experiences.
Selected Works
![](https://superrbimages-1fd4f.kxcdn.com/mayda/5485ec90-6b39-43a6-8e28-66be1ac07113_Boost+Flower+IMG+1.png?auto=compress&fit=max&fm=webp&q=75&w=2560&h=1440)
IPHONE 15 x BOOST MOBILE
View projectINFINITE
![](https://superrbimages-1fd4f.kxcdn.com/mayda/ZfCBeEmNsf2sHhwS_DVAGKloppFIRSTFRAME.png?auto=compress&fit=max&fm=webp&q=75&w=2880&h=1620)
WIRZ
View projectDVAG | KLOPP
![](https://superrbimages-1fd4f.kxcdn.com/mayda/a7f7c295-5ac9-4b56-b073-605f11394479_Ben_Cartier_gif01.gif?auto=compress&fit=max&fm=webp&q=75&w=739&h=415)
CARTIER
PANTHER
![](https://superrbimages-1fd4f.kxcdn.com/mayda/28c54bc7-9fdc-4f63-b511-3854c7b6d8d2_Ben_Google_image01.png?auto=compress&fit=max&fm=webp&q=75&w=1911&h=884)
HEY GOOGLE
![](https://superrbimages-1fd4f.kxcdn.com/mayda/2bbcab7d-4844-49b0-85e2-8234d151346c_Ben+Smith+March+For+Our+Lives+The+Most+Vicious+Cycle.png?auto=compress&fit=max&fm=webp&q=75&w=1344&h=756)
MARCH FOR OUR LIVES
THE MOST VICIOUS CYCLE
![](https://superrbimages-1fd4f.kxcdn.com/mayda/efbaf1bc-6ff5-4605-9af4-8053cb67c231_Ben_Bira_gif02.gif?auto=compress&fit=max&fm=webp&q=75&w=739&h=415)
BIRA
LAUNCH
![](https://superrbimages-1fd4f.kxcdn.com/mayda/9b3fc242-df2c-4a0a-871b-a26366b506b7_Ben_NYLotto_gif03.gif?auto=compress&fit=max&fm=webp&q=75&w=739&h=415)
NEW YORK LOTTERY
SPECIAL DELIVERY
![](https://superrbimages-1fd4f.kxcdn.com/mayda/40b6a25b-2ea9-4780-90ac-4173dd1dba19_Ben_MarcoPolo_image02.png?auto=compress&fit=max&fm=webp&q=75&w=1899&h=1045)
MARCO POLO
TITLES
![](https://superrbimages-1fd4f.kxcdn.com/mayda/99632196-50e7-462f-8149-3b6829f264fc_Ben_Norfork_image03.png?auto=compress&fit=max&fm=webp&q=75&w=1917&h=1075)
NORFOLK SOUTHERN
CITY OF POSSIBILITIES
![](https://superrbimages-1fd4f.kxcdn.com/mayda/0ef19849-2980-470f-82a0-e0837f287bb1_Ben_Microsoft_gif04.gif?auto=compress&fit=max&fm=webp&q=75&w=739&h=415)
MICROSOFT
YOUR WINDOWS